Awards
AAF-Greater Flint recognizes the best creative work completed in the previous year at the ADDY Award competition held annually in February. “Other key awards presented that evening are the AAF Silver Medal Award and the One That Got Away.”
2009 ADDY® Awards
Call for Entry
Eligibility
All work entered in the ADDY® competition must have first appeared in the media between January 1 and December 31, 2008. With the exceptions of Public Service Advertising, Advertising for the Arts, and Advertising Industry Self Promotion categories, work entered must have been the result of paid creative services and media placement in the normal course of business. Entries must be submitted in the MSA of the entrant and may be entered in only one local competition.
Submssion & Identification
All entries must be submitted in a transparent or plastic envelope (Found in most office supply stores and catalogs.) Foam board mounting of physical entries and manilla folders are no longer accepted.
All RADIO MUST be on CD and all TV MUST be on DVD. No exceptions. The DVD must be playable on a consumer DVD player. If it has a single spot it should auto play. If there are multiple spots it MUST have a DVD navigation system included allowing spots to be played individually. A QuickTime Movie burned onto a DVD is NOT acceptable.
NEVER AFFIX the LABEL to a CD or DVD. Write the entry number on the CD or DVD in permanent market, and affix the label to the CD or DVD envelope.
Campaign entries may be handled in the same manner as above, placing the campaign inside an appropriately sized envelope with each piece labled (ie. 1 of 4; 2 of 4; etc.).
All components of a Mixed Media campaign must be entered together in an appropriately sized envelope with each component labeled ( ie. 1 of 4; 2 of 4 etc.).
Detach the category and entry number labels from the entry form generated when you submitted your entry information online. The entry number must be firmly attached on the back right corner of all entries, and placed in an envelope. Also in the envelope, enclose two copies of the entire entry form. In the case of entries that require DVDs or CDs, affix the label on the container or sleeve.
How to Enter
Click here to “Enter the ADDY’s.” You will be directed to login as an entrant. Review the category list to find where your work should compete, and follow the simple drop down menus to enter your information. Also available on this site is the complete list of Rules, Guidelines and Submission examples.
Call for Entry
ADDY entries can be submitted anytime between 10 a.m. to 5 p.m. on Friday, January 9, 2009 to Olmsted Associates, (810) 232-0070, Northbank Center, 432 N. Saginaw St., 9th Floor, Flint, MI 48502. Late entries must be submitted before 5 p.m. on January 13, 2009.
Student Entries
Click here for Student Entries
Fees
AAF-GF Members (you must be a member paid in full by Dec 31, 2008)
Single Entry: $55
Campaign: $80
Non-Member Single
Entry: $75 Campaign: $100
Other fees that may apply to all applicants;
A $25 electronic input fee will be assessed to all entries submitted with a manual form. Late Entries will be assessed a $20 late fee per entry.
For more information on the 2009 ADDY® Awards, contact Christine Kerns at (810) 606-8065, ckerns@designworksonline.com.
2008 RECIPIENT: J. Patrick, Regent Broadcasting
The American Advertising Federation's Silver Medal Award was established in 1959 to recognize those who have made outstanding contributions to advertising, have been active in furthering the industry's standards and creative excellence, and have supported local community interests.
Since 2004, AAF Greater Flint (formerly FAAF) has bestowed this honor upon outstanding members of the local advertising community. Presented during the ADDY Awards ceremony, Silver Medal recipients are selected by a panel of judges, and have:
- Success in one of the following areas of work: advertising agency, advertiser,
media or advertising service.
- A consistent, high degree of original thinking in their field.
- Works to increase the stature and raise the standards of the advertising
profession.
- Demonstrates activity in civic, religious, or other groups dedicated to human or social welfare.
Past Winners are:
2007: Tom Reynolds, The Flint Journal
2006: Lueida Grady, CBS Outdoor
2005: Larry Daly, Hurley Medical Center
2004: Stan Blood, TS Jenkins & Associates
For more information on the
2009 AAF Silver Medal Award, contact
AAF Greater Flint President, Chris McDonald at (810) 606-8065, chris@designworksonline.com.
2008 Addy Awards
Red Carpet Gala
Check out:
ADDY Awards Photo Gallery
ADDY Awards Winners List
Special thanks to Brett LaCross, Riegle Press, Olmsted Associates, The University of Michigan-Flint, and President’s Tuxedo.
ADDY Background
The ADDY’s are the advertising industry’s largest and most unique competition, attracting thousands of entries nationwide every year. By competing in the ADDYs, copywriters, designers, photographers, and creative advertising maniacs step forward to be judged in hopes that they would be named among the greatest talent on Earth. Only the bold dare to enter and prove themselves a one of a kind and an undeniable success.
Conducted annually by the American Advertising Federation (AAF), the local ADDY Awards is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie for recognition as the very best in their markets. Gold level (or higher) winning work at the local level is forwarded at the club’s expense to the District 6 ADDY Competition. At this second tier, local winners compete against other local winners from within District 6. There are 14 District competitions. District winners are then forwarded to the third tier, the national ADDY Awards competition. Entry in your local ADDY competition is the first step toward winning a National ADDY.
The Student ADDY Awards is also a three-tier national competition, which is sponsored by the AAF and National Ad 2. Occurring in conjunction with the prestigious ADDY Awards, the Student ADDY Awards recognize and reward creative excellence by students.
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